One platform to run your business, take back your time with automation.
Rousu is a business operating platform that can be easily molded to fit your business — whether that is roofing, lake resorts, nail salons, med spas, gyms, insurance agents, rentals, etc.
Your ideal customer/client journey through the platform is up to you and how you build it. Unlike other business softwares, we allow complete flexibility in our platform and we do not force you into a system that you did not personally build & test yourself.
With Rousu you can even cancel your business phone and SMS system. With advanced inbound call routing, call connects, call forwarding, call recordings, whisper messages, warm & blind transfers, IVR, Voice AI, advanced SMS capabilities, we got you covered.
Test out some of our customer facing features here demo.rousu.io.
Rousu was built to replace the world's largest CRM's and Sales & Marketing tools all inside one platform.
Replacing all of your business softwares at a much lower price point with more features and capabilities was the goal.
Most businesses can replace all of their software using our platform. Moreover, even certain jobs & functions in your business can be automated with our platform.
AI is baked in throughout the platform to help when needed, or you can simply turn it off. Our AI features themselves can of course be automated.
Support
No overseas support here. All of our Support Staff is based in the United States. We utilize Intercom for live support via chat or screen-sharing calls. Mon - Fri, 9am - 4pm CST.
Text Marketing
Unlimited single or bulk texting of your customers through campaigns and
automations. Appointment scheduling & reminders, contracts, invoices, payment links, review requests etc.
Webchat
Lower the barrier for your website visitors to talk to your business. The Webchat widget can be a live real time chat or you can convert visitors to on the go SMS conversations automatically.
Social Media Planner
Create content and schedule your social media posts months in advance from one interface. There is no need to log into each social media account.
AI Agent
Train your own AI agent on your business information, products, and services. Connect your AI Agent to your Webchat and phone service to handle inbound calls & SMS regarding your business. Easily use your AI Agent to book appointments for you.
Universal Inbox
Easily reply to all of your conversations from one inbox. Texts, calls, emails, social media, GMB, and more.
Documents & Payments
Robust document management. eSignatures for contracts, estimates, proposals, invoices. Mobile app Tap-2-Pay, Text-2-Pay, Payment Links, Paid Appointments, E-Commerce, Subscriptions.
Reviews
Automatically collect reviews via text or email for Google and Facebook. Dispute negative reviews easily.
Automations
Automate time consuming daily repetitive business operations. Appointment scheduling/reminders, review collection, conversations, contracts, legal signatures, invoicing, payments, and much more.
Phone Service
Cancel your business phone plan. Make and accept calls from our dashboard or mobile app on any device. Easily forward inbound calls to your employee's personal phone numbers.
Phone Answering Service
Filter and route inbound calls on autopilot. Optionally, turn calls into text conversations or route them to Booking Calendars based off employee schedule availabilities. Use your AI Agent to automatically get a callers information, reason for the call, and create a contact in the system for later.
Calendar & Email
Robust Email and Calendar features to streamline your business operations with customers. One or Two-Way sync with Google or Outlook.
90 Day Trial
Cancel Anytime.
After Trial: $97 Monthly Subscription
Potential Additional Costs:
Inside of Rousu, there are many features that are included in the 90 Day Trial and later the $97 Monthly Subscription.
However, there are Pay-Per-Use features that are not included in the 90 Day Trial and later the $97 Monthly Subscription such as but not limited to: Phone/SMS system and phone number validations, Email system and email validations, Conversation AI, Content AI, Workflow AI, Review AI, Premium Actions & Triggers and the WhatsApp system.
Wallet System
If you decide to utilize or test these Pay-Per-Use features, your card on file will be initially charged $10 dollars which will then be added to your Account Wallet. As you use these Pay-Per-Use features, your Account Wallet will be deducted each time for services used. For example, if you send an email, $0.000709 will be deducted from your Account Wallet.
You can see and adjust your Wallet Refill settings inside Settings > Company Billing.
To view a list of your transactions, go to Settings > Company Billing > See Transactions.
If you choose to cancel your account, unused credits are of course refundable.
List of Pay-Per-Use Costs not included in the 90 Day Trial and later the $97 Monthly Subscription
Under the surface, some of our Pay-Per-Use features are utilizing 3rd party APIs which all cost money and charged to Rousu directly for each use. For example, to send an email in our system we are actually using MailGun, to make a call we are actually using Twilio, and we manage AI instances on your behalf with your provided training utilizing ChatGPT. We simply charge you for these services with a 5% markup to re-coup our costs from the 3rd Party APIs and our costs from our payment processor. We make very little profit on our Pay-Per-Use Features, often times just a few cents a month per account depending on usage.
Email System:
Emails generated inside Rousu: $0.000709 / email
Email Verifications:
Email Verifications: $0.002625 / per email verification
Email verifications filter out disposable / dummy emails
This helps your email reputation and ultimately helps you to not land in Spam
Phone System:
Outbound Calls: $0.0147 / minute
Inbound Calls: $0.0089 / minute
Text Messages: $0.0083 / segment
Call Recording: $0.0025 / minute
Phone Number Costs:
Standard Phone Numbers (e.g. 218-407-6280):
$1.15 / per standard phone number per month
Toll-Free Numbers:
$2.15 / per phone number per month
Phone Number Verifications:
Phone Number Verifications: $0.005 per verification
Prevents sending to non-existent, not in service, or SMS incapable numbers
Content AI:
Words: $0.0945 / 1,000 words
Images: $0.063 / image
Reviews AI:
Review Response: $0.084 / per review response
Workflow AI:
ChatGPT4: $0.0315 / per prompt and response cycle
ChatGPT3.5: $0.01575 / per prompt and response cycle
Conversation AI:
Messaging: $0.021 / per message + token cost for selected AI
Unlimited Conversation AI training (free)
Messaging channels supported - SMS, FaceBook, Instagram, Google Business Profile, Live Chat and Webchat
Auto-Pilot and Suggestive Modes
Multiple bot intents
Voice AI: $0.06 per minute + token cost for selected AI
Website AI & Funnel AI Builds:
$1.0395 per Build
WhatsApp Conversation: ($11.00 Monthly Subscription)
$0.0777 / conversation
Web-Scraper:
$32 / 1,000 monthly Leads
$147 / 10,000 monthly Leads
Automation Premium Actions and Triggers:
Standard Web-Hook: Free (Outbound)
Custom Web-hook API Calls: $0.0105 / per API call (Inbound and Outbound)
Slack Notifications: $0.0105 / per notification
Google Sheet Actions: $0.0105 / per action
Array Functions: $0.0105 / per function
Starting August 31, 2023, all A2P SMS messages sent from unregistered ten-digit long code numbers (Local and National numbers) to US numbers will be blocked by carriers.
A2P 10 DLC Registration Fees: (Application to Person 10 Digit Long Code Phone Numbers, e.g. 218-407-6280)
All A2P 10 DLC Registration fees collected from Rousu are passed through to The Campaign Registry (TCR) on your behalf.
Brand Registration: (e.g. Company or Sole Proprietor Registration)
Sole Proprietor: (No EIN)
One Time Fee: $4.41
(a) More than 1 phone number permitted
(b) Up to 6,000 segments per day
Standard Low Volume Brand Registration: (EIN)
One Time Fee: $4.41
(a) EIN required for registration
(b) More than 1 phone number permitted
(c) Up to 6,000 segments per day
Standard High Volume Brand Registration: (EIN)
One Time Fee: $48.51
(a) EIN required for registration
(b) More than 1 phone number permitted
(c) Up to 600,000 segments per day
Campaign Registration: (Campaign = Use cases for SMS, e.g. appointment reminders, promotions, customer communication etc.)
One Time Fee: $18.19 and up depending on use case
Monthly Campaign Fees: $1.50 to $11.50 based on the campaign use case.
Full CRM
iOS and Android Mobile App
Business SMS
Unlimited Custom Automations Workflows
Unlimited Contacts
Contact Document Storage
Unlimited Team Members
Google and Outlook Calendar Sync
Google and Outlook Email Sync
Customer Journey Pipelines
Unified Conversation History with contacts (voice, text, email, social media messaging)
Smart Calendars and Appointments
Round Robin Calendars, Class/Collective Booking Calendars
Appointment Reminders
Reviews and Reputation Management
Social Media Planner and Posting
Affiliate Manager
Affiliate Capabilities and Payouts
Outbound/Inbound Calling and Tracking
Call Recording
Power Dialer
No-Call Voicemail Drops
Custom Outbound and Inbound Webhooks
Move website visitors into text conversations through Webchat
2 Way Text and Email
SMS and Email Templates
Bulk Drip Text/Email Campaigns
Unlimited Websites and Funnels
Website/Funnel Builder
Free Website/Funnel Templates
Trigger Links for Customer Tracking
Embeddable Forms, Surveys, and Popups
Form/Survey/Popup Builder
Invoices, Contracts, Estimates, all with Legal Signatures
Recurring Invoices
Text to Pay
Phone Tap to Pay
Mobile App for on the Go
Integrate Google and Facebook Ad Reporting and Analytics
Google Business Profile Reporting
Client Portal: Communities, Courses, Affiliate Manager
E-Commerce
Wordpress Hosting
Web-Scraper (Additional Subscription)
Rousu can automate nearly every feature listed above

One platform to run your business, take back your time with automation.
Rousu is a business operating platform that can be easily molded to fit your business — whether that is roofing, lake resorts, nail salons, med spas, gyms, insurance agents, rentals, etc.
Your ideal customer/client journey through the platform is up to you and how you build it. Unlike other business softwares, we allow complete flexibility in our platform and we do not force you into a system that you did not personally build & test yourself.
With Rousu you can even cancel your business phone and SMS system. With advanced inbound call routing, call connects, call forwarding, call recordings, whisper messages, warm & blind transfers, IVR, Voice AI, advanced SMS capabilities, we got you covered.
Test out some of our customer facing features here
Support
No overseas support here. All of our Support Staff is based in the United States. We utilize Intercom for live support via chat or screen-sharing calls. Mon - Fri, 9am - 4pm CST.
Text Marketing
Unlimited single or bulk texting of your customers through campaigns and automations. Appointment scheduling & reminders, contracts, invoices, payment links, review requests etc.
Webchat
Lower the barrier for your website visitors to talk to your business. The Webchat widget can be a live real time chat or you can convert visitors to on the go SMS conversations automatically.
Social Media Planner
Create content and schedule your social media posts months in advance from one interface. There is no need to log into each social media account.
AI Agent
Train your own AI agent on your business information, products, and services. Connect your AI Agent to your Webchat and phone service to handle inbound calls & SMS regarding your business. Easily use your AI Agent to book appointments for you.
Universal Inbox
Easily reply to all of your conversations from one inbox. Texts, calls, emails, social media, GMB, and more.
Documents & Payments
Robust document management. eSignatures for contracts, estimates, proposals, invoices. Mobile app Tap-2-Pay, Text-2-Pay, Payment Links, Paid Appointments, E-Commerce, Subscriptions.
Reviews
Automatically collect reviews via text or email for Google and Facebook. Dispute negative reviews easily.
Automations
Automate time consuming daily repetitive business operations. Appointment scheduling/reminders, review collection, conversations, contracts, legal signatures, invoicing, payments, and much more.
Phone Service
Cancel your business phone plan. Make and accept calls from our dashboard or mobile app on any device. Easily forward inbound calls to your employee's personal phone numbers.
Phone Answering Service
Filter and route inbound calls on autopilot. Optionally, turn calls into text conversations or route them to Booking Calendars based off employee schedule availabilities. Use your AI Agent to automatically get a callers information, reason for the call, and create a contact in the system for later.
Calendar & Email
Robust Email and Calendar features to streamline your business operations with customers. One or Two-Way sync with Google or Outlook.
Rousu was built to replace the world's largest CRM's and Sales & Marketing tools all inside one platform.
Replacing all of your business softwares at a much lower price point with more features and capabilities was the goal.
Most businesses can replace all of their software using our platform. Moreover, even certain jobs & functions in your business can be automated with our platform.
AI is baked in throughout the platform to help when needed, or you can simply turn it off. Our AI features themselves can of course be automated.

Full CRM
iOS and Android Mobile App
Business SMS
Unlimited Custom Automations Workflows
Unlimited Contacts
Contact Document Storage
Unlimited Team Members
Google and Outlook Calendar Sync
Google and Outlook Email Sync
Customer Journey Pipelines
Unified Conversation History with contacts (voice, text, email, social media messaging)
Smart Calendars and Appointments
Round Robin Calendars, Class/Collective Booking Calendars
Appointment Reminders
Reviews and Reputation Management
Social Media Planner and Posting
Affiliate Manager
Affiliate Capabilities and Payouts
Outbound/Inbound Calling and Tracking
Call Recording
Power Dialer
No-Call Voicemail Drops
Custom Outbound and Inbound Web-hooks
Move website visitors into text conversations through Webchat
2 Way Text and Email
SMS and Email Templates
Bulk Drip Text/Email Campaigns
Unlimited Websites and Funnels
Website/Funnel Builder
Free Website/Funnel Templates
Trigger Links for Customer Tracking
Embeddable Forms, Surveys, and Popups
Form/Survey/Popup Builder
Invoices, Contracts, Estimates, all with Legal Signatures
Recurring Invoices
Text to Pay
Phone Tap to Pay
Mobile App for on the Go
Integrate Google and Facebook Ad Reporting and Analytics
Google Business Profile Reporting
Client Portal: Communities, Courses, Affiliate Manager
E-Commerce
Wordpress Hosting
Web-Scraper (Additional Subscription)
Rousu can automate nearly every feature listed above
90 Day Trial
Cancel Anytime.
After Trial: $97 Monthly Subscription
Potential Additional Costs:
Inside of Rousu, there are many features that are included in the 90 Day Trial and later the $97 Monthly Subscription.
However, there are Pay-Per-Use features that are not included in the 90 Day Trial and later the $97 Monthly Subscription such as but not limited to: Phone/SMS system and phone number validations, Email system and email validations, Conversation AI, Voice AI, Content AI, Workflow AI, Review AI, Premium Actions and Triggers and the WhatsApp system.
Wallet System
If you decide to utilize or test these Pay-Per-Use features, your card on file will be initially charged $10 dollars which will then be added to your Account Wallet. As you use these Pay-Per-Use features, your Account Wallet will be deducted each time for services used. For example, if you send an email, $0.000709 will be deducted from your Account Wallet.
You can see and adjust your Wallet Refill settings inside Settings > Company Billing.
To view a list of your transactions, go to Settings > Company Billing > See Transactions.
If you choose to cancel your account, unused credits are of course refundable.
List of Pay-Per-Use Costs not included in the 90 Day Trial and later the $97 Monthly Subscription
Under the surface, some of our Pay-Per-Use features are utilizing 3rd party APIs which all cost money and charged to Rousu directly for each use. For example, to send an email in our system we are actually using MailGun, to make a call we are actually using Twilio, and we manage AI instances on your behalf with your provided training utilizing ChatGPT. We simply charge you for these services with a 5% markup to re-coup our costs from the 3rd Party APIs and our costs from our payment processor. We make very little profit on our Pay-Per-Use Features, often times just a few cents a month per account depending on usage.
Email System:
Emails generated inside Rousu: $0.000709 / email
Email Verifications:
Email Verifications: $0.002625 / per email verification
Email verifications filter out disposable / dummy emails. This helps your email reputation and ultimately helps you to not land in Spam
Phone System:
Outbound Calls: $0.0147 / minute
Inbound Calls: $0.0089 / minute
Text Messages: $0.0083 / segment
Call Recording: $0.0025 / minute
Phone Number Costs:
Standard Phone Numbers (e.g. 218-407-6280):
$1.15 / per standard phone number per month
Toll-Free Numbers:
$2.15 / per phone number per month
Phone Number Verifications:
Phone Number Verifications: $0.005 per verification
Content AI:
Words: $0.0945 / 1,000 words
Images: $0.063 / image
Reviews AI:
Review Response: $0.084 / per review response
Workflow AI:
ChatGPT4: $0.0315 / per prompt and response cycle
ChatGPT3.5: $0.01575 / per prompt and response cycle
Conversation AI:
$0.021 / per message + token cost for selected AI
Unlimited Conversation AI training (free)
Messaging channels supported - SMS, FaceBook, Instagram, Google Business Profile, Live Chat and Webchat
Auto-Pilot and Suggestive Modes
Multiple bot intents
Voice AI: $0.06 per minute + token cost for selected AI
Website AI & Funnel AI Builds:
$1.0395 per Build
WhatsApp Conversation: ($11.00 Monthly Subscription)
$0.0777 / conversation
Web-Scraper:
$32 / 1,000 monthly Leads
$147 / 10,000 monthly Leads
Automation Premium Actions and Triggers:
Standard Web-Hook: Free (Outbound)
Custom Web-hook API Calls: $0.0105 / per API call (Inbound and Outbound)
Slack Notifications: $0.0105 / per notification
Google Sheet Actions: $0.0105 / per action
Array Functions: $0.0105 / per function
Starting August 31, 2023, all A2P SMS messages sent from unregistered ten-digit long code numbers (Local and National numbers) to US numbers will be blocked by carriers.
A2P 10 DLC Registration Fees: (Application to Person 10 Digit Long Code Phone Numbers, e.g. 218-407-6280)
All A2P 10 DLC Registration fees collected from Rousu are passed through to The Campaign Registry (TCR) on your behalf.
Brand Registration: (e.g. Company or Sole Proprietor Registration)
Sole Proprietor: (No EIN)
One Time Fee: $4.41
(a) More than 1 phone number permitted
(b) Up to 6,000 segments per day
Standard Low Volume Brand Registration: (EIN)
One Time Fee: $4.41
(a) EIN required for registration
(b) More than 1 phone number permitted
(c) Up to 6,000 segments per day
Standard High Volume Brand Registration: (EIN)
One Time Fee: $48.51
(a) EIN required for registration
(b) More than 1 phone number permitted
(c) Up to 600,000 segments per day
Campaign Registration: (Campaign = Use cases for SMS, e.g. appointment reminders, promotions, customer communication etc.)
One Time Fee: $18.19 and up depending on use case
Monthly Campaign Fees: $1.50 to $11.50 based on the campaign use case.
